Blog Archives - Page 70 of 76 - San Diego Ecommerce Web Development, Design & Internet Marketing

9 Tips for Maximizing Mobile eCommerce Sales

Deepak Wadhwani September 17, 2014

Mobile website visitor penetration is increasing exponentially with the rise of faster chips and features on smartphones and tablets. The two most widely used websites and/or apps by mobile users are social media and ecommerce. Most of leading ecommerce website brands like Amazon, Ebay, Zappos, Best Buy, Nordstrom, Macys and others have a mobile responsive website as well as application for Google Android & Apple iphone iOS mobile platforms. These ecommerce brands push offers and notify potential customers about their deals and products which encourages them to shop on their websites from anywhere they might be. We have compiled 9 important tips

How to Start a Business Selling Your Products or Services Online

Deepak Wadhwani September 12, 2014

There are some important guidelines before starting a business online to sell your products or services on the internet. Here is a step by step guide for you to ensure your business is successful online: 1) Find a Niche That You are Familiar With: Find a niche that is something which relates to your passion & experience. Conduct in-depth market research to fill a void that is based on your niche. Online marketing is the best option which includes Google insights, trends, forums and Facebook. It is crucial to do competitive analysis & research to get a better understanding of

Rise of Ecommerce & Mobile Commerce

Zahoor September 4, 2014

Ecommerce is evolving faster than ever with the rise of mobile commerce or m-commerce. With the advancement of technology, consumers now prefer to shop via tablets & smartphones because of new sophisticated mobile apps that enable them easy online shopping experience. Here are some of the facts about rise of e-commerce & m-commerce: 1) Global E-commerce sales to reach $1.2 trillion this year: It is now an essential requirement for any business to have an online presence and digital store front to offer their services and products to their customers spread all across the globe. E-commerce enables businesses to communicate and

5 Simple Ways to Grow Your eCommerce Business in 2014

Deepak Wadhwani August 27, 2014

The marketplace in 2014 is not a physical one — not only are many transactions conducted online, but also many consumers experience the entire process from the first encounter to the actual sale entirely via the web. Due to the ever-present flux of the market, pervasive Internet time, and the availability of constant commerce, the latest trends for ecommerce are evolving. Make the upgrade along with the market and keep up with the conversation by minding your online presence, social media strategies, and product image. The latest trends in eCommerce are based on two basic principles: Internet time and likability.

Mobile Marketing Strategies for Ecommerce Websites

Deepak Wadhwani August 26, 2014

According to CNN, Mobile devices are now accounting for almost 55 percent of nationwide internet usage in January of this year. The amount of users on smartphones and tablets continues to skyrocket, marketers can no longer think of targeting mobile as secondary to desktop digital media strategies. First and foremost, the website must be mobile and tablet friendly, in other words, responsive to all types and form factors for all kinds of devices including iPads, iPhones, Android smartphones and tablets with optimized user interface and user experience. A website which is not mobile friendly can not only damage a company’s

10 Mistakes Ecommerce Startup Entrepreneurs Should Avoid

Deepak Wadhwani August 21, 2014

Ecommerce is now a must for any business to have an online presence with an ecommerce store front to offer their services and products to the customers all across the globe as well as locally. As we continuously tend to rely on internet technology, entrepreneurs are focusing more & more on their digital front store to reach potential customers whenever and where ever including their computer, tablet or smartphone . 10 mistakes Ecommerce Startup Entrepreneurs Should Avoid : 1) Putting Features Above Strategy: Creating a unique and feature rich website is not all about strategy. You need to think out

Retargeting as Part of an Integrated Marketing Strategy

Deepak Wadhwani August 14, 2014

Retargeting is one of the most effective online marketing methods for serving ads based on prior engagement. It helps large & small scale eCommerce companies advertise to website visitors who leave without a conversion. This accounts for about 98% of online visitors. Retargeting (or remarketing) ads will give them a chance to return and convert into customers. Retargeting can be effective for both B2C (business to consumer) and B2B (business to business) websites. Ecommerce companies can get the advantage of retargeting by bringing back bounced traffic and online shoppers who have discarded their carts. B2B companies are able to achieve their goals

7 Landing Page Mistakes That Kill Your Conversions and How to Fix Them

Deepak Wadhwani July 22, 2014

Landing page goes a long way to increase your conversion rates if it is done right. But it can kill your conversions if it done in a wrong way. Your conversion rate drops when your landing page has the wrong copy, is confusing or distracts your visitors. Some landing pages detract your visitors from buying your service because of some important flaws. To help you get your landing pages right and maximize your landing page conversions, below is a list of major turn-offs you need to avoid or take care of along with the steps you need to take to

How to Rank Higher on Google With Backlinks for Any Keyword in 2014

Deepak Wadhwani July 21, 2014

It is a well known fact that Google keeps updating algorithms like Panda, Penguin, Hummingbird and with the advent of the guest posting era, ranking high is more challenging than ever. But it is possible to rank high on Google for any keyword. It is largely dependent on the number and quality of backlinks you get. The higher the number and better the quality, higher you rank on Google. Below are a few steps that you need to consider to get best backlinks. Pick a keyword and go with it. Analyze Your Competition: The first thing you need to

How PPC Can Give Plastic Surgery a New Face and Market

Zahoor July 17, 2014

An important aspect of success for any plastic surgeon or someone in the field is to expand and cultivate their client base. In this age, professionals in every industry and business, whether it is finance, insurance, law, real estate, writers, health, are taking advantage of the internet and marketing their services online. Internet marketing is one of the most important tools to compete in your field and to make sure that more people know about you and your services. Keep up with the rest of the competition and the world with Pay Per Click advertising. Below is a summary of