A PERFECT MIX OF MARKETING & TECHNOLOGY
Looking for trusted brands to do your Facebook advertising?
At PROS, we deliver results-driven Facebook advertising that helps businesses boost brand awareness, generate qualified leads, and increase revenue.
As a trusted white label Facebook advertising agency, we create strategic campaigns to scale your business.
From audience research and ad creation to optimization and performance tracking, we manage every step. With advanced Facebook advertisingreporting software, you get clear, real-time insights into campaign performance and ROI.
Let’s turn engagement into measurable growth with smarter Facebook advertising.
We are trusted by hundred of clients & millions of users worldwide:
- “We’re also impressed with their work on marketing and design work for ads and landing pages.”
- “PROS helped us achieve our target with minimum budget.”
- “Their organic ability to be flexible with laid plans was impressive…”
Please get in touch with us for your Facebook advertising projects. Click here or call (858) 652-8920
WHAT WE DO
- Facebook Advertising
- Social Media Marketing
- Content Marketing
- Youtube Marketing
- Amazon and Google Shopping Paid Search
- Search Engine Optimization
- Social Media Management
- Email Marketing
- Conversion Rate Optimization
- Mobile App Marketing
Know Custom Audiences
Gain facility with Custom Audiences for a thorough understanding of Facebook remarketing. You can target five different user segments with the help of Custom Audiences.
- Customer File. Match email addresses, phone numbers, and Facebook user IDs to current Facebook accounts and target them.
- Website Traffic. Users who have visited your site or particular pages of your site should be targeted.
- App Activity. Target those who have launched or interacted with your app or game.
- Offline Activity. Reach out to those who have reached out to your business in-store, via phone, or other offline channels.
- Engagement. Make a list of users who connect with your content on Facebook or Instagram.
You can refine your audience by adding layered behavioral, demographic, and interest targeting each of these segments. You can of course get your ads in front of the customers or prospects who have formerly connected with your brand.
Facebook Behavior, Interest, & Demographic Targeting
If you’ve just started the business with marginal website traffic, then you should go for manual, or layered targeting. Manual targeting means creating audiences depending on:
- Behaviors target users considering their purchase habits, intent, device usage, and more.
- Interests target users by studying their interests, activities, the pages they liked, and closely-related topics.
- Demographics target users based on things like location, age, gender, language, and relationship status.
The approach while creating audiences with layered targeting is to start general then shift little by little toward more qualified, refined subsets. If you start from scratch, then your cost per action (CPA) will be slightly higher than if you are remarketing to a custom audience, yet you can hack your sales funnel if you correctly do layered targeting.
How To Track Performance
Best facebook advertising agency does not provide conversion tracking anymore. Facebook Insights provides data within Facebook but nothing on users who have left the site. Track the performance of your Facebook campaigns with the help of an analytics program like Google Analytics, or your own back end system.
- Conversion Tracking: Separate campaigns by interest groups to know the performance of each one. Go for ad-level tracking when testing visually appealing images and before you’ve created a baseline Click-through rate (CTR) and conversion rate.
- Performance Tracking: Check your performance within the Facebook interface. CTR is the most significant metric to track. How many clicks you get and how much you pay per click, both will be influenced by your CTR.
Why Choose PROS for Facebook Marketing?
PROS is a full-service marketing company that partners with clients to achieve business goals using multi-channel and Inbound marketing.
We provide data-driven marketing solutions strategically designed to convert your existing customers, attract new ones and optimize for success.
- 25 years of experience in Internet Marketing and Technology
- Over 10,000 online marketing campaigns
- Google partners – 15+ years of Google Adwords experience in search advertising
- Social Media Marketing – Facebook, Twitter, Youtube, Pinterest &LinkedIn
- Web Analytics and Traffic Analysis
- Content Development and Distribution
- Link Building and building relationships with partner sites
Facebook Marketing FAQs
A Facebook advertising firm creates, manages, and optimizes paid ad campaigns on Facebook and Instagram to help businesses increase reach, generate leads, and improve sales through targeted marketing strategies.
Hiring an agency helps you get expert strategy, better targeting, and higher ROI because professionals handle creatives, audience selection, testing, and optimization more effectively than self-managed campaigns.
They use Facebook’s advanced targeting tools based on demographics, interests, behavior, and custom data like website visitors or past customers to reach people most likely to convert.
It usually includes strategy planning, ad creation, audience targeting, budget management, performance tracking, and continuous optimization to improve campaign results.
Costs vary depending on business goals and competition, but agencies manage budgets efficiently by optimizing cost per click and return on ad spend to maximize value.
Facebook ads attract potential customers through targeted messaging and retargeting strategies that guide users from awareness to purchase, increasing conversions and revenue.
A custom audience includes people who already interacted with your business such as website visitors, app users, or previous customers, helping improve retargeting performance.
Performance is tracked using metrics like clicks, conversions, engagement, and return on ad spend, which help determine how well the campaign is achieving business goals.
Yes, small businesses can grow quickly with Facebook ads because they allow low-budget campaigns with highly targeted reach to specific local or niche audiences.
An effective firm focuses on data-driven strategies, strong creatives, continuous testing, and transparent reporting to consistently improve campaign results and ROI.
Client Testimonials
Trusted By Hundreds Of Clients & Millions Of Users Worldwide
"I highly recommend them."
Thanks to PROS, the client experienced an instant boost in transactions, conversions, revenue, and average session duration. They also witnessed a significant decrease in bounce rate. The service provider's timeliness, excellent communication, support, and fair pricing were commendable.
We're also impressed with their work on marketing and design work for ads and landing pages.
PROS has built many custom features on their platform that led to over 6,000 users in one month since its launch. They have an impressive marketing and design skills that was associated well with the client's products. Furthermore, they've had over 120,000 impressions and thousands of page views.
Their organic ability to be flexible with laid plans was impressive...
The campaigns have resulted in enhanced lead generation within an efficient period of time. All team members are highly accessible and responsive. They are easy to work with.
