Marketing Archives - Page 2 of 2

What to Look for in an Internet Marketing Firm

Wasim Bhat

Table of Contents Introduction Search engine optimization Conversion optimization Paid media Social media marketing Outsourcing marketing The right internet marketing firm will help you get the best ROI for your money. While they might cost a bit more than other companies, they can deliver results that you’ll be very happy with. Make sure you ask them for examples of past work. This will let you see how they handle problems and what they’re good at. Search engine optimization The search engine optimization (SEO) process is a crucial component of a business’s digital marketing strategy. It helps potential customers find what

Affiliate Marketing Management – How to Track and Pay Your Affiliates

Wasim Bhat

Table of Contents Introduction Recruiting affiliates Managing affiliates Tracking sales Paying affiliates Managing affiliates is an important task in affiliate marketing. You need to recruit affiliates, activate them, track their performance, and pay them. Affiliate recruitment is a process that involves finding affiliates in various channels, including social media, Google, affiliate networks, and more. The next step is to activate them to promote your brand, which involves aggressive campaigns and welcome emails. Finally, you need to analyze and optimize your affiliate program. This can include auditing the promotion content, tracking affiliate sales, and adjusting commissions. Recruiting affiliates Recruiting affiliates is

The Benefits of Online Marketing Services for Small Businesses

Wasim Bhat

Table of Contents Introduction Content Marketing Search engine marketing Social media marketing Email marketing Push Notifications Whether you are new to online marketing services or looking to increase your exposure, there are a number of benefits to working with a digital marketing agency. They are well versed in a variety of tactics and can design bespoke solutions for your target market. You can also learn some tips for building your business from their experience. Content Marketing Content marketing is the process of creating interest among your target audience. This will increase the likelihood that they will make a purchase. While

Sales Funnel Stages – Keeping Your Leads Engaged

Wasim Bhat

Table of Contents Introduction Lead generation Consideration Interest Closing A sales funnel is the marketing term for the journey that potential customers take on their way to making a purchase. A sales funnel has several steps, which are commonly referred to as the top, middle, and bottom of the funnel, though these steps may vary depending on a company’s sales model. Any business owner understands the agony of simply missing a sale. After weeks of pitches and demos, chatter and charm, the prospect exits the sales funnel without making a purchase. It occurs. However, it happens less frequently when you

Digital Transformation Strategy for Airports

Deepak W

Airport Digital Transformation is a rapidly developing trend impacting the entire airport industry. It isn’t only about the deployment of advanced technology, rather, it’s about transforming an organization’s business, implementing new solutions, implementing best practices and leveraging new and existing technologies to successfully meet goals and objectives. It also involves the integration of these solutions into the company environment. This enables the organization to gain access to the latest in technology, utilize best practices across an enterprise and become more competitive in the market. This provides the opportunity to stay ahead of its competitors and stay on the cutting edge

What Is the Digital Transformation Statistics Using for?

Deepak W

The information presented in this article will help you understand why digital transformation is becoming so important to businesses of all sizes. But first, let’s define the term. Digital transformation is simply “the process by which information is transformed from one form to another.” In other words, it is the “transformation” of data from analog to digital form. Most businesses understand that digital transformation has been a hot topic in the last several years, but because of the many challenges involved, information proves it will only become more essential in years to come. Let’s face it: in order for companies

The Best of the Top 10 Cyber Security Companies

Deepak W

The top 10 cyber security companies in the world are: Kaspersky, Norton, Mcafee, AVG, Symantec NOD 32, FAP Turbo, Cloudmark, Trusteer and Fortified Security. These are only a few of the hundreds of names that you will find when you do a search on cyberspace. The reason for this is that every company out there is an armature of one or more intelligence agencies, many of which specialize in digital disruption and infidelity. This makes them all too aware of what they are up against. The top 10 cyber security companies in the world also all deal with threats from