
How Financial Firms Can Use Marketing Automation to Grow Profits
Marketing automation is a new trend for many financial firms that they are implementing to create a complete program to make their services better and faster for an amazing customer journey. Huge operational and marketing analytics data is gathered by firms much before a prospect turns into a client. Currently, 75% of marketers use at least one type of marketing automation tools. Making automation tools accepted by most marketers. – Social Media Today “State of Marketing Automation Survey Report” (2019) Marketing automation is one of the 4 most popular methods to form personalized customer experiences with 48% of Marketers using










