Top Ecommerce Trends for 2023

You may be interested in Top E-commerce Trends for 2023 With the rise of mobile commerce and the proliferation of multi-channel selling, there will be plenty of opportunities to grow your business in the coming year. Described below are some of the trends which we feel will be prominent and shape the year ahead Ecommerce Going Mobile: The biggest emerging trend for Ecommerce is undoubtedly mobile. Creative and low-cost or no-cost platforms will enable small businesses to handle mobile e-commerce relatively effortlessly, such as payment (including cross-border), reliability, security, and more. The Use of Tablets and smartphones for accessing the Internet will

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How to Improve Ecommerce Conversion Rates using Usability Testing

If a website is difficult to use, people leave. If the homepage fails to clearly state what a company offers and what users can do on the site, people leave. If users get lost on a website, they leave. If a website’s information is hard to read or doesn’t answer users’ key questions, they leave. Note a pattern here? There’s no such thing as a user reading a website manual or otherwise spending much time trying to figure out an interface. There are plenty of other websites available; leaving is the first choice when users encounter a site without an

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Top 10 Google Search Trends Year End Zeitgeist in 2013

Google released its annual year-end report, a list of top global search trends for the year that includes a video overview and the year’s top 100 searches. Google’s annual ranking of search results for 2013, or as they call it in Silicon Valley, the Year-End Zeitgeist . Google dominates search market share on the Internet with over 77% of all searches on desktop computers and about 87% on mobile devices, based on numbers from Net Applications  (Comscore & Hitwise are probably similar ). What has Bing been upto ? Can we get another search engine that works so we don’t give Google

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Top Keyword Research Tools for SEO

Search engines are the tools by which any one now looks for things they need online. For any internet based entity, online marketing strategy starts with understanding how anyone can find you online. Here Search Engine Optimization (SEO) comes into play. SEO is the most important process which optimizes your site to be found for specific search terms, relevant keywords that pertain to the product or service that you promote on your website. The most important question that one faces is which Keywords should be targeted. Here in this article we will cover what’s, why’s and how of Keywords. Why is

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Top 10 Google Tools for Your Website

Google offers many free and paid services for business owners to leverage. From making your website more usable and tracking site traffic to improve your website’s local search engine optimization (SEO) quality and online advertising campaigns, Google offers various tools to help you. 1. Google Webmaster tools: Google Webmaster Tools is a free service by Google for webmasters and website owners. It allows webmasters to check indexing status and optimize visibility of their websites. Verifying your site with Google Webmaster Tools gives you access to reports about your site’s visibility and ensures that your site is indexed by Google on

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Google’s Hummingbird Update and its Implications on SEO

After Google’s Panda and Penguin updates to its indexing algorithm sent to millions of websites tumbling out of SERP rankings, Administrators and search engine optimization (SEO) professionals have developed a sense of dread whenever an update is announced from Google to its search algorithm. So when Google announce that they have implemented the biggest update to its search algorithm since 2001, it was enough to make website owners and administrators wary. The message from Google was – “ there’s nothing new or different SEOs or publishers need to worry about. Guidance remains the same. Have original, high-quality content. Signals that

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