Blog Archives - Page 27 of 74 - San Diego Ecommerce Web Development, Design & Internet Marketing

Why You Should Think About Internet Marketing Strategy Examples

Deepak Wadhwani July 16, 2021

Why You Should Think About Internet Marketing Strategy Examples Marketing Strategy is a means which will help an organization to focus its limited resources in achieving a sustainable competitive edge over its competitors. This form of marketing is used to promote products and services, which are developed by the company or are offered for sale by the organization. It is also used by companies as a way of managing their brand image. A good marketing strategy will enable the company to develop and offer products and services which are competitive in their respective market space. A marketing strategy should

Ultimate Guide to Video Advertising and Marketing

Deepak Wadhwani July 15, 2021

Table of Contents What is Video Marketing Why is Video Marketing Important Top Video Platforms KPIs of Video Marketing & Advertising The benefits of video marketing Types of Video advertising Conclusion What is Video Marketing Video marketing is the use of videos to promote and market your products and services, increase your participation on digital and social channels, educate your consumers and customers, and reach your audience through new media. Businesses need video marketing strategies-this idea is not new. What has changed is how important video has become on every platform and channel. Videos are no longer just part of

Ultimate Guide to Growing your Ecommerce Business

Deepak Wadhwani July 14, 2021

Table of Contents Run Campaigns Build your Brand Awareness Build your Email List and Stay in Touch Optimize for Mobile Collect Reviews and feedback Create social media campaigns Market most popular Products Provide quality customer service Worldwide shipping Ecommerce has exploded in the past decade, and the pandemic has pushed it forward at a record pace. In 2020, consumers spent more than 861 billion U.S. dollars online at US retailers, an increase of 44% over 2019. The global e-commerce industry will reach US$4.9 trillion this year. Ecommerce accounts for 10% of all retail sales and is expected to grow at

Ultimate Guide for Measuring Marketing Performance- KPI’s

Deepak Wadhwani July 12, 2021

Table of Contents Introduction Key performance indicators(KPIs) are important indicators for tracking the company’s progress in achieving strategic and operational goals. These are the basic goals of an organization to ensure that they stay up and monitor growth. 95% of leading marketers agree that “to be truly important, marketing analytics KPIs must be tied to broader goals.” 75% of leading marketers who use machine learning to drive marketing activities said they are satisfied with how KPIs inform and influence decisions across the enterprise. 63% of leading marketers agree that they are using KPIs to develop a single, integrated view of

Clutch Names PROS Top Drupal Developer in San Diego California for 2021

Zahoor July 8, 2021

We are excited to announce that Clutch awarded our expertise as one of the top web development companies and named PROS as Top Drupal Developer in San Diego! At PROS, we help companies achieve their goals through data-driven digital products. We’re a marketing and technology company that provides software development, digital marketing, UI/UX design, SEO, and more. Since 1996, we’ve been delivering scaled and customized tech solutions to small businesses and global enterprises. We have experience working in various industries, including finance, e-commerce, real estate, healthcare, government, and more. Our award-winning team is proficient in modern technologies and methodologies to

The Ultimate Guide to Shopify SEO

Deepak Wadhwani July 7, 2021

Table of Contents What is Shopify SEO? Built-in Shopify SEO Features Best Practices for Your Ecommerce SEO Strategy Shopify Search Engine Optimization Quick Tips Conclusion Shopify e-commerce empowers online retailers to establish and sell products via an online store while enabling in-person sales through Shopify POS. Elevating your Shopify online store’s visibility on Google, Bing, Yahoo, and other search engines is crucial for brand exposure. Optimizing your Shopify store is essential for achieving top search engine rankings and improving customer discovery. Shopify SEO involves refining title tags, meta descriptions, URLs, webpage content, product details, collection pages, and creating descriptive alt

Peloton Ecosystem – Virtual Connected Fitness

Deepak Wadhwani July 7, 2021

Table of Contents About Peloton The Peloton Ecosystem Fitness Gamification Gamifying Fitness: The Leaderboards Conclusion Although COVID-19 is undoubtedly a global crisis but it can be attributed to the acceleration of the digital transformation of our world for several years in just a few months. We have seen significant growth in areas such as online grocery shopping, video calling and streaming services from Zoom, Doordash, Walmart.com, Amazon, Netflix, Etsy and many more. Peloton is an American fitness equipment and media company headquartered in New York City. It was founded by John Foley in 2012 and launched in 2013 with the

How To Successfully Achieve The Marketing Funnel

Deepak Wadhwani July 1, 2021

How To Successfully Achieve The Marketing Funnel The marketing funnel, also known as the purchasing funnel or customer-focused funnel, is a customer-focused marketing system that exemplifies the theory that the customer reaches the buying point at one stage, typically after a buying decision, and then again later on in the process as the buyer makes repeated purchases. This is true for all marketing models, but particularly true in multi-stage marketing systems such as MLM (multi-level marketing) and network marketing. Although most network marketers I know are committed to continual marketing and recruiting, it is easy to see the costs involved

How to Optimize Your Internet Marketing Funnel

Deepak Wadhwani June 16, 2021

TABLE OF CONTENTS What is funnel optimization Why is funnel optimization important How to optimize your internet marketing funnels Know your audience Use an omnichannel approach Setup Google Analytics goals Analyze your landing pages Reviews and customer stories Create valuable content Referrals and retention Conclusion What is Funnel Optimization? Funnel optimization is a process of streamlining your marketing funnel for achieving the high conversion rates, acquisition, and retention of customers. It is a tactical approach to conversion rate optimization that increases the conversion rate of leads.Research by Marketo shows that 50% of prospects aren’t ready to make a buying decision,

Seven Omnichannel Trends for your Business in 2021

Deepak Wadhwani June 16, 2021

Table of Contents 1. Personalization of Ads and Marketing 2. Augmented Reality AR Applications 3. Mobile Integration 4. Use Video Content 5. Shoppable Videos 6. Contactless Transactions 7. Chatbots 8. Applying Customer Data offline 9. Conclusion In today’s exponentially progressing economy, staying updated with the latest developments, changes, and trends is highly essential. Here are seven strategies that will help you keep up with the future of omnichannel marketing. Personalization OF ADS AND MARKETING According to a report by HubSpot, 79% of the customers stated that personalized customer service is more significant than marketing. When your organization opts for an