Deepak Wadhwani

Table of Contents Increasing Growth in Online Sales The Future of Ecommerce after COVID-19 Mobile Shopping is Growing The Evolving Role of Social Media in Ecommerce Visual Commerce is on the Rise Personalization is the Future Self-service Platforms will continue to be Popular The Rise of Social Commerce Omni-channel Sales will become the Norm Analytics will Flourish The ecommerce market is growing at an alarming rate every year. Its value and importance are becoming more and more important. It has completely changed the retail industry and has evolved to meet people’s changing needs and make online shopping easier for modern

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Table of Contents About Fossil Fossils Digital transformation journey Growth of their Ecommerce Digital growth strategy Fossil Performance Benefits About Fossil Founded by Tom Kartsotis in 1984, Fossil Group is an American fashion designer and manufacturer headquartered in Richardson, Texas. The brands of Fossil include Fossil, Relic, Michele Watch, Skagen Denmark, Misfit, WSI and Zodiac Watches. Fossil also produces authorized accessories for brands such as BMW, Puma, Emporio Armani, Michael Kors, DKNY, Diesel, Kate Spade New York, Tory Burch, Chaps and Armani Exchange. Fossil Executive Vice President and Chief Commercial Officer Greg McKelvey said: “An important difference in our specific

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