NetSuite and Salesforce are two of the most sought-after cloud software solutions on the market. These robust ERP and CRM platforms automate both front- and back-office tasks for maximum efficiency.
Combining these systems can help a business market itself more effectively and create stronger connections with customers. However, each has its own advantages and drawbacks.
Sales
In today’s customer-centric selling environment, sales teams are seeking ways to boost their efficiency. Specifically, they desire automation processes that save them time and money while increasing productivity.
One of the best ways to achieve this is through netsuite to salesforce integration. With this connection, you’ll be able to keep all your sales and accounting data accurate in real-time, plus create reports on financial information using Salesforce – giving your team invaluable insight into their business’ performance.
Before you begin syncing data between these platforms, it’s essential to determine which types of information will be most helpful for your team. Doing this ensures that you don’t waste time and energy on integrations that won’t benefit your company in the long run.
Marketing
NetSuite to Salesforce CRM integration enables data to flow back and forth between these two systems, saving Sales and Finance teams time on requests for updates on sales invoices or orders, for instance.
The integration also gives sales representatives access to real-time data within Salesforce, so they can make informed decisions about opportunities and accounts without needing to consult the Finance team. This saves both parties valuable time, while improving operational efficiency within the business.
Furthermore, the integration enables marketing teams to monitor and evaluate campaigns, email data and performance based on KPIs. With this data accessible in Sales Cloud, marketers can create reports and dashboards to analyze marketing benchmarks such as lead-to-close metrics or customer acquisition rates.
Customer Service
A strong customer service department will keep your customers contented and your profits high. To do this, incorporate technology that enables you to be the best in your niche. For instance, integrating NetSuite with Salesforce can improve collaboration between sales and marketing teams by generating more quality leads, improving customer retention, and increasing productivity – all without needing to pay extra for IT support services. With NetSuite integration, there’s no need to pay premium rates just yet for these essential tasks!
Finance
Finance teams can utilize financial data from Salesforce to generate reporting and dashboards that are more precise, efficient, and error-prone than those generated using spreadsheets. Automating this process also reduces human error since it takes less time.
For instance, when a sales opportunity is booked in Salesforce and an invoice generated by NetSuite, the integration automatically sends a confirmation record to both Salesforce and the customer – guaranteeing accurate data without duplicating effort.
Another significant advantage of the NetSuite Salesforce integration is its comprehensive inventory and product sales reporting, giving you valuable insight to make cross-selling and up-selling decisions with precision. Not only does this save money on stock purchases, but it also enhances cash flow efficiency and team productivity.
NetSuite to Salesforce integration offers numerous advantages, such as streamlining major business operations like order processing and payment processing. It also streamlines order fulfillment and inventory tracking – making the work of all departments simpler.
Deepak Wadhwani has over 20 years experience in software/wireless technologies. He has worked with Fortune 500 companies including Intuit, ESRI, Qualcomm, Sprint, Verizon, Vodafone, Nortel, Microsoft and Oracle in over 60 countries. Deepak has worked on Internet marketing projects in San Diego, Los Angeles, Orange Country, Denver, Nashville, Kansas City, New York, San Francisco and Huntsville. Deepak has been a founder of technology Startups for one of the first Cityguides, yellow pages online and web based enterprise solutions. He is an internet marketing and technology expert & co-founder for a San Diego Internet marketing company.